Appliances and Electronics in Houma, Thibodeaux and Raceland Louisiana

9 featuring full-frame stacked CMOS sensor

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9 featuring full-frame stacked CMOS sensor

Sony ILCE9B

9 is the mirrorless camera that delivers next-generation high-speed performance far exceeding SLRs. It's equipped with the world's first 35 mm stacked CMOS image sensor with integral memory for 20 times faster overall readout speed . This 24.2 MP image sensor achieves high sensitivity of up to ISO 204800 (extended) with the design of back-illuminated structure. (1) Pixel area (2) Integral memory (3) Hi-speed signal processing circuit (4) Image processing engine
The camera's image-processing algorithms have been upgraded with the latest software update , allowing higher levels of natural tonal gradations and more stable AWB for continuous shooting.
A combination of groundbreaking high-speed full-frame Exmor RS CMOS sensor and high-speed BIONZ X processor enables 20fps continuous shooting without a break for as many as 362 shots . Thanks to the capability of displaying subjects nearly as naturally as they appear in reality, EVF lets you "sync" your intentions with camera behavior.
Once the subject to be tracked has been specified, precise focus is automatically maintained while the shutter button is half-pressed to provide framing flexibility and allow you to concentrate on composition. Changes in position are tracked with outstanding accuracy using a newly-developed subject recognition algorithm.

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7S II E-mount Camera with Full-Frame Sensor

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7S II E-mount Camera with Full-Frame Sensor

Sony ILCE7SM2B

With sensitivity settings that can extend up to ISO 409600 plus extra-wide dynamic range, the 7S II can record images in spectacular and subtle detail, from shadows to highlights, under virtually any lighting conditions. The remarkable clarity and lack of noise in stills and movies that you shoot help to realize results that you've been aiming for.
Capture stills and movies of richer, more natural gradation. The 35 mm full-frame 12.2-megapixel image sensor achieves wide dynamic range with very low noise throughout a vast ISO 50-4096001 sensitivity span. Large pixels, gapless on-chip lens structure and other light capture advances allow use of extra-high shutter speeds for low-light shooting.
The newly refined image processing algorithm of the BIONZ X optimizes image sensor performance for superior depiction of details in stills and movies throughout all sensitivity ranges. This image processing engine realizes image quality of such fine nuance and minimal noise, particularly at the mid- to high-sensitivity setting.
The 7S II can record 4K (QFHD: 3840 x 2160) movies internally in full-frame format. Full pixel readout without pixel binning produces 4K movies with less moiré and jaggies. Support for XAVC S format enables 4K recording at maximum of 100 Mbps, for highly detailed footage with less impact from compression noise. * Internal recording and HDMI output, both at 4K resolution, are available in full-frame format.

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7S E-mount Camera with Full-Frame Sensor

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7S E-mount Camera with Full-Frame Sensor

Sony ILCE7SB

A huge 35 mm full-frame sensor offers 50 times more surface area than in conventional compact camera sensors. The larger surface area means vastly better sensitivity for low-light shooting as well as fine control over depth of field. Paired with great optics, Sony's full-frame sensor is ideal for creative, commercial, and landscape photography.
Expand your still and movie capabilities with ultra-high sensitivity from ISO 50 to 409,600 for still images and 100 to 409,600 for movies. High ISO lets you shoot without unnatural flash illumination and use faster shutter speeds (to freeze motion) even in low light-ideal for sports on overcast days.
Everything a digital camera needs to convert light captured by its sensor into a beautiful digital photograph. The engine that powers this conversion is just as important as the lens and high-resolution sensor-so Sony developed the remarkable BIONZ®(tm) X processor. It gives you more natural detail, more realistic images, richer tonal gradations, and lower noise when shooting either photos or movies.
The high-bitrate XAVC S format is for videographers ready to take their work to the next level. Delivering incredible quality, XAVC S is built from the XAVC format used by professional moviemakers and broadcasters and uses intelligent data compression to offer consumer-friendly editing and file sizes.

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7R IV 35 mm full-frame camera with 61.0 MP

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7R IV 35 mm full-frame camera with 61.0 MP

Sony ILCE7RM4B

Sony's newly developed 35 mm full-frame back-illuminated CMOS sensor with 61.0 megapixels enables the full-frame mirrorless 7R IV to attain expressive prowess once expected only in conventional medium-format cameras. Thanks to this mirrorless design, absence of mechanical mirror shock can maximize resolution without negative effect on image quality. The 7R IV realizes the level of image quality that surpasses the expectation for conventional full-frame cameras especially in the low- to mid-sensitivity range. Sony's proprietary technology achieves superb high resolution while assuring low noise and high sensitivity.
To match the excellence of the new image sensor, the high-speed BIONZ X image processing engine is also further enhanced to faithfully reproduce details and reduce noise significantly. Noise that tends to occur due to heightened pixel count is minimized for high image quality, especially in the standard ISO sensitivity range up to ISO 32000. Wide 15-stop dynamic range at low ISO sensitivity (for stills) delivers smoother reproduction of gradations from shadow to highlight. Moreover, the 7R IV's inherited color reproduction in still pictures - acclaimed in the latest series - captures skin color in portraits and vivid color of flowers for natural 7R IV depiction.
The 7R IV's extremely high image 61.0-megapixel resolution performance is maximized by other 7R IV advantages, one of which is 5-axis optical in-body image stabilization with optimized algorithms to achieve up to a 5.5-stop shutter speed advantage. Another outstanding feature is the electronic shutter allowing silent, vibration-free shooting. Additionally, the 7R IV incorporates an internal damper structure to absorb the impact of shutter motion for minimum shutter vibration. Many features in the 7R IV serve for realizing sharply resolved imaging.
The 7R IV supports compressed and uncompressed 14-bit RAW output for smoother, more natural gradations that contribute to higher overall image quality. Taking advantage of even higher 16-bit processing in the imaging engine, front-end LSI and the enhanced BIONZ X image processor make 14-bit RAW output available even when shooting in silent or continuous mode . [1] Image sensor [2] The latest high-speed front-end LSI [3] 16-bit image processing

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7R III 35 mm full-frame camera with autofocus

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7R III 35 mm full-frame camera with autofocus

Sony ILCE7RM3B

The 35 mm full-frame Exmor R CMOS image sensor features 42.4-megapixel resolution, back illumination and gapless on-chip lens design for extraordinary sensitivity and dynamic range, anti-reflection (AR) coating on sensor seal glass, and other innovations that unleash the sensor's power to make images look realistic.
The latest front-end LSI makes data readout from the image sensor approximately two times faster and the BIONZ X image processor is now about 1.8 times faster . Enhanced image processing realizes lower noise and further extended dynamic range across a wide sensitivity range of up to ISO 32000 (standard ISO, expandable to ISO 50-102400 for stills). Moreover, upgraded Detail Reproduction and Area-specific Noise Reduction achieves noise reduction - equivalent of approx. one stop - in mid-range ISO settings. Also, reproduction of skin color has been dramatically improved, which is advantageous for portrait shooting. The 7R III also supports 14-bit RAW output even during silent shooting/continuous shooting.
An evolved image processing system and 9 camera. AF algorithms optimized for the 7R III improve AF speed, precision, and tracking performance. 399 phase-detection AF points and 425 contrast-detection AF points provide high-density wide-area coverage. Up to approximately two times faster AF speed and two times more precise AF tracking performance let you capture and maintain focus on nimble wildlife in unpredictable motion. The 7R III also autofocuses reliably down to EV-3 brightness .
Eye AF's enhanced precision, plus two times greater AF speed and AF tracking performance further assist you to easily shoot a portrait of a moving subject using AF-C even during continuous shooting, and even if the subject looks down and away from the camera, or is backlit with face in partial darkness. The 7R III's E-mount body supports Eye AF for A-mount lenses mounted via an adaptor.

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7R II with back-illuminated full-frame image sensor

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7R II with back-illuminated full-frame image sensor

Sony ILCE7RM2B

The 7R II has the world's first 35 mm full-frame CMOS image sensor with back-illuminated structure, which achieves approx. 42.4 effective megapixel resolution, widely expanded sensitivity range , and extra-low noise performance. It also has no optical low-pass filter that can compromise sharpness, so fine clarity and detail extend from edge to edge of every frame.
With detail reproduction technology to capture the essence of realism, diffraction-reducing technology to maintain clarity even at smaller apertures, area-specific noise reduction to reduce noise adaptively and reproduce greater detail, the BIONZ X image processing engine finely tunes the image sensor's 42.4-megapixel data, for truer, clearer depiction.
The growing group of FE lenses (35 mm full-frame compatible E-mount lenses)-all carefully developed to match full-frame image sensors employing increasing numbers of pixels-makes the most of the 42.4-megapixel high-resolution performance of the 7R II.
The high-performance image sensor enhances Fast Hybrid AF, which far surpasses conventional AF in comprehensiveness, speed, and response. The 399 focal plane phase-detection AF points cover 45% of the image area - the most coverage among digital still cameras with full-frame image sensors. 25-point contrast-detection AF coverage is also included.

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7R E-mount Camera with Full-Frame Sensor

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7R E-mount Camera with Full-Frame Sensor

Sony ILCE7RB

Sony, one of the world's leading makers of image sensors, combined its top new technologies to achieve high resolution and outstanding image quality. This revolutionary 35 mm full-frame Exmor® CMOS image sensor collects light with record efficiency to achieve high sensitivity, a wide dynamic range, and an incredible new level of realism, while significantly reducing noise.
Sony removed the optical low-pass filter to bring out the full potential of the sensor and lens, achieving an enhanced sense of clarity with supremely realistic details all the way to the edges of your photos. AR coating reduces flare and ghosting.
Sony optimized the design and positioning of every on-chip lens (OCL), covering every pixel to significantly enhance light-gathering efficiency. This raised sensitivity while maintaining low noise and achieving an impressive S/N ratio. A gapless on-chip lens design eliminates the gaps between micro-lenses to collect more light. In addition, each on-chip lens is optimally positioned depending on its location to accommodate the sharper angle of light entering the periphery, which is caused by larger sensor dimensions being teamed with the E-mount's short flange-back distance.
The exceptional performance of the image sensor was achieved through various advanced sensor features. First, compressing circuitry height dramatically increases the amount of light collected by each pixel, while photodiode expansion technology increases the size of the photodiode in every pixel to improve the sensor's dynamic range and further raise sensitivity while maintaining low noise and achieving a high S/N ratio.

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7 III with 35-mm full-frame image sensor

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7 III with 35-mm full-frame image sensor

Sony ILCE7M3KB

The 35 mm full-frame Exmor R CMOS image sensor features 24.2-megapixel resolution, back illumination, and gapless on-chip lens design for extraordinary sensitivity and dynamic range. Two times faster data readout speed is achieved through copper wires and front-end LSI.
A combination of new-generation image processing system and a new sensor achieves an up to 1.5-stop improvement in image quality. A wide ISO sensitivity range of up to ISO 51200 is standard, and approx. up to 15-stop dynamic range at low sensitivity settings is achieved. Upgraded Detail Reproduction and Area-specific Noise Reduction combine to suppress noise and maintain a sense of high overall resolution. Color reproduction, especially of skin and nature scenes, has also been dramatically improved. The 7 III also supports 14-bit RAW output even during silent shooting/continuous shooting .
An evolved image processing system and 9 camera AF algorithms optimized for the 7 III improve AF speed, precision, and tracking performance. 693 phase-detection AF points and 425 contrast-detection AF points provide high-density wide-area coverage. AF speed up to twice as fast and more precise AF tracking performance let you capture and maintain focus on a quickly moving subject in unpredictable motion. The 7 III also autofocuses reliably down to EV-3 brightness .
Phase-detection AF can operate even when an A-mount lens is mounted to the 7 III via an LA-EA3 adaptor. The 693-point focal-plane phase-detection AF system provides wide-area coverage, fast response, and high-performance tracking.

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7 III with 35-mm full-frame image sensor

Sony ILCE7M3B

The 35 mm full-frame Exmor R CMOS image sensor features 24.2-megapixel resolution, back illumination, and gapless on-chip lens design for extraordinary sensitivity and dynamic range. Two times faster data readout speed is achieved through copper wires and front-end LSI.
A combination of new-generation image processing system and a new sensor achieves an up to 1.5-stop improvement in image quality. A wide ISO sensitivity range of up to ISO 51200 is standard, and approx. up to 15-stop dynamic range at low sensitivity settings is achieved. Upgraded Detail Reproduction and Area-specific Noise Reduction combine to suppress noise and maintain a sense of high overall resolution. Color reproduction, especially of skin and nature scenes, has also been dramatically improved. The 7 III also supports 14-bit RAW output even during silent shooting/continuous shooting .
An evolved image processing system and 9 camera AF algorithms optimized for the 7 III improve AF speed, precision, and tracking performance. 693 phase-detection AF points and 425 contrast-detection AF points provide high-density wide-area coverage. AF speed up to twice as fast and more precise AF tracking performance let you capture and maintain focus on a quickly moving subject in unpredictable motion. The 7 III also autofocuses reliably down to EV-3 brightness .
Phase-detection AF can operate even when an A-mount lens is mounted to the 7 III via an LA-EA3 adaptor. The 693-point focal-plane phase-detection AF system provides wide-area coverage, fast response, and high-performance tracking.

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7 II E-mount Camera with Full Frame Sensor

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7 II E-mount Camera with Full Frame Sensor

Sony ILCE7M2KB

The 7 II dramatically expands your range of expression by compensating for five types of camera shake during handheld shooting of still images and movies. The highly effective 4.5-step compensation lets you confidently zoom in on faraway subjects, snap detailed close-ups, capture night scenes and more-all with minimal camera shake blur.
New 5-axis image stabilization lets you enjoy unparalleled handheld shooting freedom with more of your favorite mountable lenses. The short flange-back distance in the E-mount 7 II contributes to broad lens compatibility.
Confidently use your favorite E-mount and A-mount lenses, knowing the 7 II analyzes information from the lens to optimize depiction performance and 5-axis image stabilization for the particular lens you mount. When using E-mount lenses with optical stabilization (OSS), the 7 II combines the best of in-lens and in-camera image stabilization.
The newly enhanced Fast Hybrid AF system delivers extremely high-speed response, highly accurate prediction, and wide area coverage for autofocusing and tracking you can always depend on. It's remarkably fast for a full-frame camera AF system (30% faster than the 7) and accurately predicts subject movement so you can steadfastly track your subject.

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7 II E-mount Camera with Full Frame Sensor

Sony ILCE7M2B

The 7 II dramatically expands your range of expression by compensating for five types of camera shake during handheld shooting of still images and movies. The highly effective 4.5-step compensation lets you confidently zoom in on faraway subjects, snap detailed close-ups, capture night scenes and more-all with minimal camera shake blur.
New 5-axis image stabilization lets you enjoy unparalleled handheld shooting freedom with more of your favorite mountable lenses. The short flange-back distance in the E-mount 7 II contributes to broad lens compatibility.
Confidently use your favorite E-mount and A-mount lenses, knowing the 7 II analyzes information from the lens to optimize depiction performance and 5-axis image stabilization for the particular lens you mount. When using E-mount lenses with optical stabilization (OSS), the 7 II combines the best of in-lens and in-camera image stabilization.
The newly enhanced Fast Hybrid AF system delivers extremely high-speed response, highly accurate prediction, and wide area coverage for autofocusing and tracking you can always depend on. It's remarkably fast for a full-frame camera AF system (30% faster than the 7) and accurately predicts subject movement so you can steadfastly track your subject.

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7 E-mount Camera with Full Frame Sensor

Sony ILCE7KB

Sony, one of the world's leading makers of image sensors, combined its top new technologies to achieve the highest resolution and image quality in history. This revolutionary 35 mm full-frame Exmor® CMOS image sensor collects light with record efficiency to achieve high sensitivity, a wide dynamic range, and an incredible new level of realism while significantly reducing noise.
The exceptional performance of the image sensor was achieved through various advanced sensor features. First, compressing circuitry height dramatically increases the amount of light collected by each pixel, while photodiode expansion technology increases the size of the photodiode in every pixel to improve the sensor's dynamic range and further raise sensitivity while maintaining low noise and achieving a high S/N ratio.
Sony proudly introduces the new BIONZ X image processing engine, which faithfully reproduces textures and details in real time, as seen by the naked eye, via extra high-speed processing capabilities. Together with front-end LSI (large scale integration) that accelerates processing in the earliest stages, it enables more natural details, more realistic images, richer tonal gradations, and lower noise whether you shoot still images or movies.
Two new technologies bring out the full performance of sensor and lenses. Detail reproduction technology prevents the overemphasized outlines that plague most digital images. Diffraction reduction suppresses the effects of diffraction, which causes points of light to appear blurred especially at small aperture settings (large F-numbers). By taking the aperture setting into account, this technology faithfully restores clarity to points of light and other fine details, for beautiful landscapes, portraiture, and more.

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7 E-mount Camera with Full Frame Sensor Black

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7 E-mount Camera with Full Frame Sensor Black

Sony ILCE7B

Sony, one of the world's leading makers of image sensors, combined its top new technologies to achieve the highest resolution and image quality in history. This revolutionary 35 mm full-frame Exmor® CMOS image sensor collects light with record efficiency to achieve high sensitivity, a wide dynamic range, and an incredible new level of realism while significantly reducing noise.
The exceptional performance of the image sensor was achieved through various advanced sensor features. First, compressing circuitry height dramatically increases the amount of light collected by each pixel, while photodiode expansion technology increases the size of the photodiode in every pixel to improve the sensor's dynamic range and further raise sensitivity while maintaining low noise and achieving a high S/N ratio.
Sony proudly introduces the new BIONZ X image processing engine, which faithfully reproduces textures and details in real time, as seen by the naked eye, via extra high-speed processing capabilities. Together with front-end LSI (large scale integration) that accelerates processing in the earliest stages, it enables more natural details, more realistic images, richer tonal gradations, and lower noise whether you shoot still images or movies.
Two new technologies bring out the full performance of sensor and lenses. Detail reproduction technology prevents the overemphasized outlines that plague most digital images. Diffraction reduction suppresses the effects of diffraction, which causes points of light to appear blurred especially at small aperture settings (large F-numbers). By taking the aperture setting into account, this technology faithfully restores clarity to points of light and other fine details, for beautiful landscapes, portraiture, and more.

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6500 Premium E-mount APS-C Camera

Sony ILCE6500MB

The 6500 features an APS-C image sensor with approx. 24.2 effective megapixels plus thin wiring layer and large photodiode substrate for light collection efficiency. Combined with BIONZ X image processing engine, the image sensor achieves a wide sensitivity range of ISO 100-51200 with low noise. The sensor's quick-transmission copper wiring layer helps the camera to shoot movies in 4K and Full HD at 120fps (100fps ).
With 425 focal plane phase-detection AF points helping to provide distinctively wide and dense AF point coverage, the 6500 focuses accurately, efficiently and reliably on subjects throughout the frame. Also, High-density Tracking AF Technology seamlessly activates AF points to cover and track subjects moving within frame with unerring precision. (1) Phase-detection AF coverage (425 points) (2) Contrast-detection AF coverage (169 points)
The 6500 features the world's fastest (0.05 sec. ) AF speed. Such speed is achieved by integrating the Fast Hybrid AF's autofocusing performance plus the BIONZ X image processing engine's highly efficient, accurate handling of information. This makes for extraordinarily fast, accurate AF and tracking performance when shooting movies or stills. (1) Point of focus (2) Contrast-detection AF (3) Phase-detection AF
Clearly capture moving subjects with high-speed continuous shooting at up to 11fps (Hi+). Or choose among three speeds up to 8fps (Hi), for live-view continuous shooting with very little lag on the EVF or LCD screen it's practically as immediate as shooting with an optical viewfinder.

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6500 Premium E-mount APS-C Camera

Sony ILCE6500KIT

The 6500 features an APS-C image sensor with approx. 24.2 effective megapixels plus thin wiring layer and large photodiode substrate for light collection efficiency. Combined with BIONZ X image processing engine, the image sensor achieves a wide sensitivity range of ISO 100-51200 with low noise. The sensor's quick-transmission copper wiring layer helps the camera to shoot movies in 4K and Full HD at 120fps (100fps ).
With 425 focal plane phase-detection AF points helping to provide distinctively wide and dense AF point coverage, the 6500 focuses accurately, efficiently and reliably on subjects throughout the frame. Also, High-density Tracking AF Technology seamlessly activates AF points to cover and track subjects moving within frame with unerring precision. (1) Phase-detection AF coverage (425 points) (2) Contrast-detection AF coverage (169 points)
The 6500 features the world's fastest (0.05 sec. ) AF speed. Such speed is achieved by integrating the Fast Hybrid AF's autofocusing performance plus the BIONZ X image processing engine's highly efficient, accurate handling of information. This makes for extraordinarily fast, accurate AF and tracking performance when shooting movies or stills. (1) Point of focus (2) Contrast-detection AF (3) Phase-detection AF
Clearly capture moving subjects with high-speed continuous shooting at up to 11fps (Hi+). Or choose among three speeds up to 8fps (Hi), for live-view continuous shooting with very little lag on the EVF or LCD screen it's practically as immediate as shooting with an optical viewfinder.

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6500 Premium E-mount APS-C Camera

Sony ILCE6500B

The 6500 features an APS-C image sensor with approx. 24.2 effective megapixels plus thin wiring layer and large photodiode substrate for light collection efficiency. Combined with BIONZ X image processing engine, the image sensor achieves a wide sensitivity range of ISO 100-51200 with low noise. The sensor's quick-transmission copper wiring layer helps the camera to shoot movies in 4K and Full HD at 120fps (100fps ).
With 425 focal plane phase-detection AF points helping to provide distinctively wide and dense AF point coverage, the 6500 focuses accurately, efficiently and reliably on subjects throughout the frame. Also, High-density Tracking AF Technology seamlessly activates AF points to cover and track subjects moving within frame with unerring precision. (1) Phase-detection AF coverage (425 points) (2) Contrast-detection AF coverage (169 points)
The 6500 features the world's fastest (0.05 sec. ) AF speed. Such speed is achieved by integrating the Fast Hybrid AF's autofocusing performance plus the BIONZ X image processing engine's highly efficient, accurate handling of information. This makes for extraordinarily fast, accurate AF and tracking performance when shooting movies or stills. (1) Point of focus (2) Contrast-detection AF (3) Phase-detection AF
Clearly capture moving subjects with high-speed continuous shooting at up to 11fps (Hi+). Or choose among three speeds up to 8fps (Hi), for live-view continuous shooting with very little lag on the EVF or LCD screen it's practically as immediate as shooting with an optical viewfinder.

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6400 E-mount camera with APS-C Sensor

Sony ILCE6400MB

Fast and accurate autofocus lets you capture fleeting moments in stunning detail, thanks to a combination of innovative technologies. A total of 425 phase-detection AF points work in conjunction with contrast-detection AF to achieve a remarkable 0.02 sec speed, while High-density AF Tracking Technology follows even erratically moving subjects.
Highly accurate autofocus is now possible even in dark settings, thanks to advances in the AF algorithm. With this model, the lower limit on the AF detection brightness range has been reduced to EV-2 when in AF-S mode.
When extra-accurate autofocus is called for, such as when you're taking macro shots, you can display a magnified view of the general area you want to focus on, then finely adjust the exact point of focus in the viewfinder or on the LCD screen.
The camera's peaking function color-highlights the most sharply focused section of the entire image area when you're using manual focus. Blue has now been added to the display's other peaking colors (red, yellow and white) to improve the visibility of the focus peak areas when you're doing the delicate focusing required for macro or portrait shooting.

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6400 E-mount camera with APS-C Sensor

Sony ILCE6400LB

Fast and accurate autofocus lets you capture fleeting moments in stunning detail, thanks to a combination of innovative technologies. A total of 425 phase-detection AF points work in conjunction with contrast-detection AF to achieve a remarkable 0.02 sec speed, while High-density AF Tracking Technology follows even erratically moving subjects.
Highly accurate autofocus is now possible even in dark settings, thanks to advances in the AF algorithm. With this model, the lower limit on the AF detection brightness range has been reduced to EV-2 when in AF-S mode.
When extra-accurate autofocus is called for, such as when you're taking macro shots, you can display a magnified view of the general area you want to focus on, then finely adjust the exact point of focus in the viewfinder or on the LCD screen.
The camera's peaking function color-highlights the most sharply focused section of the entire image area when you're using manual focus. Blue has now been added to the display's other peaking colors (red, yellow and white) to improve the visibility of the focus peak areas when you're doing the delicate focusing required for macro or portrait shooting.

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6400 E-mount camera with APS-C Sensor Black

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6400 E-mount camera with APS-C Sensor Black

Sony ILCE6400B

Fast and accurate autofocus lets you capture fleeting moments in stunning detail, thanks to a combination of innovative technologies. A total of 425 phase-detection AF points work in conjunction with contrast-detection AF to achieve a remarkable 0.02 sec speed, while High-density AF Tracking Technology follows even erratically moving subjects.
Highly accurate autofocus is now possible even in dark settings, thanks to advances in the AF algorithm. With this model, the lower limit on the AF detection brightness range has been reduced to EV-2 when in AF-S mode.
When extra-accurate autofocus is called for, such as when you're taking macro shots, you can display a magnified view of the general area you want to focus on, then finely adjust the exact point of focus in the viewfinder or on the LCD screen.
The camera's peaking function color-highlights the most sharply focused section of the entire image area when you're using manual focus. Blue has now been added to the display's other peaking colors (red, yellow and white) to improve the visibility of the focus peak areas when you're doing the delicate focusing required for macro or portrait shooting.

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6300 E-mount camera with APS-C Sensor

Sony ILCE6300S

The new 24.2 MP Exmor® CMOS sensor raises the bar of imaging performance. Its copper wiring and enhanced circuitry make it possible to lower the wiring layer and boost light collection efficiency, in order to capture low-noise images with a wide sensitivity range up to ISO 51200 . The use of copper raises readout speed as well as the potential of advanced 4K and Full HD 120fps shooting.
How do the superior speed, power and efficiency of the BIONZ X image processor unleash the potential and sensitivity of the new image sensor" With an algorithm optimized for the new image sensor to provide stills and movies with unrivaled resolution and reproduce greater texture and detail, particularly at mid-to-high ISO settings
With the world's most (425) focal plane phase-detection AF points helping to provide distinctively wide and dense AF point coverage, the 6300 focuses more accurately, efficiently, and reliably on subjects throughout the frame.
The 6300 achieves the world's fastest (0.05 s ) AF speed with the enhanced Fast Hybrid AF's integrated autofocusing performance and the uncanny efficiency of the BIONZ X image processing engine to handle so much information with astonishing accuracy

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6300 E-mount camera with APS-C Sensor

Sony ILCE6300MS

The new 24.2 MP Exmor® CMOS sensor raises the bar of imaging performance. Its copper wiring and enhanced circuitry make it possible to lower the wiring layer and boost light collection efficiency, in order to capture low-noise images with a wide sensitivity range up to ISO 51200 . The use of copper raises readout speed as well as the potential of advanced 4K and Full HD 120fps shooting.
How do the superior speed, power and efficiency of the BIONZ X image processor unleash the potential and sensitivity of the new image sensor" With an algorithm optimized for the new image sensor to provide stills and movies with unrivaled resolution and reproduce greater texture and detail, particularly at mid-to-high ISO settings
With the world's most (425) focal plane phase-detection AF points helping to provide distinctively wide and dense AF point coverage, the 6300 focuses more accurately, efficiently, and reliably on subjects throughout the frame.
The 6300 achieves the world's fastest (0.05 s ) AF speed with the enhanced Fast Hybrid AF's integrated autofocusing performance and the uncanny efficiency of the BIONZ X image processing engine to handle so much information with astonishing accuracy

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6300 E-mount camera with APS-C Sensor

Sony ILCE6300MB

The new 24.2 MP Exmor® CMOS sensor raises the bar of imaging performance. Its copper wiring and enhanced circuitry make it possible to lower the wiring layer and boost light collection efficiency, in order to capture low-noise images with a wide sensitivity range up to ISO 51200 . The use of copper raises readout speed as well as the potential of advanced 4K and Full HD 120fps shooting.
How do the superior speed, power and efficiency of the BIONZ X image processor unleash the potential and sensitivity of the new image sensor" With an algorithm optimized for the new image sensor to provide stills and movies with unrivaled resolution and reproduce greater texture and detail, particularly at mid-to-high ISO settings
With the world's most (425) focal plane phase-detection AF points helping to provide distinctively wide and dense AF point coverage, the 6300 focuses more accurately, efficiently, and reliably on subjects throughout the frame.
The 6300 achieves the world's fastest (0.05 s ) AF speed with the enhanced Fast Hybrid AF's integrated autofocusing performance and the uncanny efficiency of the BIONZ X image processing engine to handle so much information with astonishing accuracy

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6300 E-mount camera with APS-C Sensor

Sony ILCE6300LS

The new 24.2 MP Exmor® CMOS sensor raises the bar of imaging performance. Its copper wiring and enhanced circuitry make it possible to lower the wiring layer and boost light collection efficiency, in order to capture low-noise images with a wide sensitivity range up to ISO 51200 . The use of copper raises readout speed as well as the potential of advanced 4K and Full HD 120fps shooting.
How do the superior speed, power and efficiency of the BIONZ X image processor unleash the potential and sensitivity of the new image sensor" With an algorithm optimized for the new image sensor to provide stills and movies with unrivaled resolution and reproduce greater texture and detail, particularly at mid-to-high ISO settings
With the world's most (425) focal plane phase-detection AF points helping to provide distinctively wide and dense AF point coverage, the 6300 focuses more accurately, efficiently, and reliably on subjects throughout the frame.
The 6300 achieves the world's fastest (0.05 s ) AF speed with the enhanced Fast Hybrid AF's integrated autofocusing performance and the uncanny efficiency of the BIONZ X image processing engine to handle so much information with astonishing accuracy

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6300 E-mount camera with APS-C Sensor

Sony ILCE6300LB

The new 24.2 MP Exmor® CMOS sensor raises the bar of imaging performance. Its copper wiring and enhanced circuitry make it possible to lower the wiring layer and boost light collection efficiency, in order to capture low-noise images with a wide sensitivity range up to ISO 51200 . The use of copper raises readout speed as well as the potential of advanced 4K and Full HD 120fps shooting.
How do the superior speed, power and efficiency of the BIONZ X image processor unleash the potential and sensitivity of the new image sensor" With an algorithm optimized for the new image sensor to provide stills and movies with unrivaled resolution and reproduce greater texture and detail, particularly at mid-to-high ISO settings
With the world's most (425) focal plane phase-detection AF points helping to provide distinctively wide and dense AF point coverage, the 6300 focuses more accurately, efficiently, and reliably on subjects throughout the frame.
The 6300 achieves the world's fastest (0.05 s ) AF speed with the enhanced Fast Hybrid AF's integrated autofocusing performance and the uncanny efficiency of the BIONZ X image processing engine to handle so much information with astonishing accuracy

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6300 E-mount camera with APS-C Sensor

Sony ILCE6300B

The new 24.2 MP Exmor® CMOS sensor raises the bar of imaging performance. Its copper wiring and enhanced circuitry make it possible to lower the wiring layer and boost light collection efficiency, in order to capture low-noise images with a wide sensitivity range up to ISO 51200 . The use of copper raises readout speed as well as the potential of advanced 4K and Full HD 120fps shooting.
How do the superior speed, power and efficiency of the BIONZ X image processor unleash the potential and sensitivity of the new image sensor" With an algorithm optimized for the new image sensor to provide stills and movies with unrivaled resolution and reproduce greater texture and detail, particularly at mid-to-high ISO settings
With the world's most (425) focal plane phase-detection AF points helping to provide distinctively wide and dense AF point coverage, the 6300 focuses more accurately, efficiently, and reliably on subjects throughout the frame.
The 6300 achieves the world's fastest (0.05 s ) AF speed with the enhanced Fast Hybrid AF's integrated autofocusing performance and the uncanny efficiency of the BIONZ X image processing engine to handle so much information with astonishing accuracy

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6000 E-mount camera with APS-C Sensor

Sony ILCE6000YB

Create images of astounding beauty that surpass your expectations with Sony's newly developed 24.3-effective- megapixel APS-C image sensor. The same size as found in most DSLRs, this sophisticated sensor offers high sensitivity in dimly lit environments and strikingly attractive foreground and background defocusing. You'll enjoy the increased light collecting efficiency of a gapless on-chip lens structure, extremely low noise throughout a wide sensitivity range of ISO 100 to 25600, and superb corner-to-corner image quality with lifelike color, supreme detail and smooth tonal gradations that reveal every nuance of your scene.
Astonishingly fast, Sony's sophisticated BIONZ X image processing engine reproduces textures and details in real time as seen by the naked eye. The resulting images are remarkably realistic with especially rich tonal gradations and a natural three-dimensional appearance. Whether shooting still images or movies, visual noise is nearly imperceptible, thanks to further advanced area-specific noise reduction. Detail reproduction technology delivers more finely detailed textures while diffraction-reducing technology optimizes the performance of any lens you mount to enable advances such as finer details at small aperture settings.
Press the MOVIE button to start recording beautiful movies that are notable for their sharpness and lack of visual "noise" - in your choice of 60p, 60i or 24p. New improved Fast Hybrid AF provides remarkably fast and accurate autofocusing and tracking while shooting movies. You can also use P/A/S/M modes to achieve maximum control over how the image looks, and zoom with extra clarity, courtesy of Clear Image Zoom.
Capture every subject clearly with unparalleled precision, at record speed, thanks to Sony's newly advanced Fast Hybrid AF with vastly improved phase-detection and contrast-detection capabilities. Faster data reading from the image sensor, higher-speed BIONZ X data processing, more advanced AF algorithms and optimized control of the lens drive delivers approximately 35% faster performance than in previous systems. *Among interchangeable-lens digital cameras equipped with an APS-C image sensor as of February 12, 2014, based on Sony research. Measured using internal methods with an E PZ 16-50 mm F3.5-5.6 OSS IS lens mounted. CIPA guideline compliant.

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6000 E-mount camera with APS-C Sensor

Sony ILCE6000LH

Create images of astounding beauty that surpass your expectations with Sony's newly developed 24.3-effective- megapixel APS-C image sensor. The same size as found in most DSLRs, this sophisticated sensor offers high sensitivity in dimly lit environments and strikingly attractive foreground and background defocusing. You'll enjoy the increased light collecting efficiency of a gapless on-chip lens structure, extremely low noise throughout a wide sensitivity range of ISO 100 to 25600, and superb corner-to-corner image quality with lifelike color, supreme detail and smooth tonal gradations that reveal every nuance of your scene.
Astonishingly fast, Sony's sophisticated BIONZ X image processing engine reproduces textures and details in real time as seen by the naked eye. The resulting images are remarkably realistic with especially rich tonal gradations and a natural three-dimensional appearance. Whether shooting still images or movies, visual noise is nearly imperceptible, thanks to further advanced area-specific noise reduction. Detail reproduction technology delivers more finely detailed textures while diffraction-reducing technology optimizes the performance of any lens you mount to enable advances such as finer details at small aperture settings.
Press the MOVIE button to start recording beautiful movies that are notable for their sharpness and lack of visual "noise" - in your choice of 60p, 60i or 24p. New improved Fast Hybrid AF provides remarkably fast and accurate autofocusing and tracking while shooting movies. You can also use P/A/S/M modes to achieve maximum control over how the image looks, and zoom with extra clarity, courtesy of Clear Image Zoom.
Capture every subject clearly with unparalleled precision, at record speed, thanks to Sony's newly advanced Fast Hybrid AF with vastly improved phase-detection and contrast-detection capabilities. Faster data reading from the image sensor, higher-speed BIONZ X data processing, more advanced AF algorithms and optimized control of the lens drive delivers approximately 35% faster performance than in previous systems. *Among interchangeable-lens digital cameras equipped with an APS-C image sensor as of February 12, 2014, based on Sony research. Measured using internal methods with an E PZ 16-50 mm F3.5-5.6 OSS IS lens mounted. CIPA guideline compliant.

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6000 E-mount camera with APS-C Sensor

Sony ILCE6000LB

3 Color Options

Create images of astounding beauty that surpass your expectations with Sony's newly developed 24.3-effective- megapixel APS-C image sensor. The same size as found in most DSLRs, this sophisticated sensor offers high sensitivity in dimly lit environments and strikingly attractive foreground and background defocusing. You'll enjoy the increased light collecting efficiency of a gapless on-chip lens structure, extremely low noise throughout a wide sensitivity range of ISO 100 to 25600, and superb corner-to-corner image quality with lifelike color, supreme detail and smooth tonal gradations that reveal every nuance of your scene.
Astonishingly fast, Sony's sophisticated BIONZ X image processing engine reproduces textures and details in real time as seen by the naked eye. The resulting images are remarkably realistic with especially rich tonal gradations and a natural three-dimensional appearance. Whether shooting still images or movies, visual noise is nearly imperceptible, thanks to further advanced area-specific noise reduction. Detail reproduction technology delivers more finely detailed textures while diffraction-reducing technology optimizes the performance of any lens you mount to enable advances such as finer details at small aperture settings.
Press the MOVIE button to start recording beautiful movies that are notable for their sharpness and lack of visual "noise" - in your choice of 60p, 60i or 24p. New improved Fast Hybrid AF provides remarkably fast and accurate autofocusing and tracking while shooting movies. You can also use P/A/S/M modes to achieve maximum control over how the image looks, and zoom with extra clarity, courtesy of Clear Image Zoom.
Capture every subject clearly with unparalleled precision, at record speed, thanks to Sony's newly advanced Fast Hybrid AF with vastly improved phase-detection and contrast-detection capabilities. Faster data reading from the image sensor, higher-speed BIONZ X data processing, more advanced AF algorithms and optimized control of the lens drive delivers approximately 35% faster performance than in previous systems. *Among interchangeable-lens digital cameras equipped with an APS-C image sensor as of February 12, 2014, based on Sony research. Measured using internal methods with an E PZ 16-50 mm F3.5-5.6 OSS IS lens mounted. CIPA guideline compliant.

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6000 E-mount camera with APS-C Sensor

Sony ILCE6000H

Create images of astounding beauty that surpass your expectations with Sony's newly developed 24.3-effective- megapixel APS-C image sensor. The same size as found in most DSLRs, this sophisticated sensor offers high sensitivity in dimly lit environments and strikingly attractive foreground and background defocusing. You'll enjoy the increased light collecting efficiency of a gapless on-chip lens structure, extremely low noise throughout a wide sensitivity range of ISO 100 to 25600, and superb corner-to-corner image quality with lifelike color, supreme detail and smooth tonal gradations that reveal every nuance of your scene.
Astonishingly fast, Sony's sophisticated BIONZ X image processing engine reproduces textures and details in real time as seen by the naked eye. The resulting images are remarkably realistic with especially rich tonal gradations and a natural three-dimensional appearance. Whether shooting still images or movies, visual noise is nearly imperceptible, thanks to further advanced area-specific noise reduction. Detail reproduction technology delivers more finely detailed textures while diffraction-reducing technology optimizes the performance of any lens you mount to enable advances such as finer details at small aperture settings.
Press the MOVIE button to start recording beautiful movies that are notable for their sharpness and lack of visual "noise" - in your choice of 60p, 60i or 24p. New improved Fast Hybrid AF provides remarkably fast and accurate autofocusing and tracking while shooting movies. You can also use P/A/S/M modes to achieve maximum control over how the image looks, and zoom with extra clarity, courtesy of Clear Image Zoom.
Capture every subject clearly with unparalleled precision, at record speed, thanks to Sony's newly advanced Fast Hybrid AF with vastly improved phase-detection and contrast-detection capabilities. Faster data reading from the image sensor, higher-speed BIONZ X data processing, more advanced AF algorithms and optimized control of the lens drive delivers approximately 35% faster performance than in previous systems. *Among interchangeable-lens digital cameras equipped with an APS-C image sensor as of February 12, 2014, based on Sony research. Measured using internal methods with an E PZ 16-50 mm F3.5-5.6 OSS IS lens mounted. CIPA guideline compliant.

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6000 E-mount camera with APS-C Sensor

Sony ILCE6000B

2 Color Options

Create images of astounding beauty that surpass your expectations with Sony's newly developed 24.3-effective- megapixel APS-C image sensor. The same size as found in most DSLRs, this sophisticated sensor offers high sensitivity in dimly lit environments and strikingly attractive foreground and background defocusing. You'll enjoy the increased light collecting efficiency of a gapless on-chip lens structure, extremely low noise throughout a wide sensitivity range of ISO 100 to 25600, and superb corner-to-corner image quality with lifelike color, supreme detail and smooth tonal gradations that reveal every nuance of your scene.
Astonishingly fast, Sony's sophisticated BIONZ X image processing engine reproduces textures and details in real time as seen by the naked eye. The resulting images are remarkably realistic with especially rich tonal gradations and a natural three-dimensional appearance. Whether shooting still images or movies, visual noise is nearly imperceptible, thanks to further advanced area-specific noise reduction. Detail reproduction technology delivers more finely detailed textures while diffraction-reducing technology optimizes the performance of any lens you mount to enable advances such as finer details at small aperture settings.
Press the MOVIE button to start recording beautiful movies that are notable for their sharpness and lack of visual "noise" - in your choice of 60p, 60i or 24p. New improved Fast Hybrid AF provides remarkably fast and accurate autofocusing and tracking while shooting movies. You can also use P/A/S/M modes to achieve maximum control over how the image looks, and zoom with extra clarity, courtesy of Clear Image Zoom.
Capture every subject clearly with unparalleled precision, at record speed, thanks to Sony's newly advanced Fast Hybrid AF with vastly improved phase-detection and contrast-detection capabilities. Faster data reading from the image sensor, higher-speed BIONZ X data processing, more advanced AF algorithms and optimized control of the lens drive delivers approximately 35% faster performance than in previous systems. *Among interchangeable-lens digital cameras equipped with an APS-C image sensor as of February 12, 2014, based on Sony research. Measured using internal methods with an E PZ 16-50 mm F3.5-5.6 OSS IS lens mounted. CIPA guideline compliant.

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5100 E-mount camera with APS-C sensor

Sony ILCE5100LB

2 Color Options

The BIONZ X image processing engine reproduces texture and detail in real time-for remarkably realistic images with rich tonal gradations and a natural appearance. Visual noise is nearly imperceptible, thanks to advanced area-specific noise reduction. Detail reproduction technology delivers fine textures, and diffraction-reducing technology optimizes the performance of any lens.
Press the MOVIE button to record movies that are notable for their sharpness and lack of visual noise - in your choice of 60p, 60i, or 24p. Improved Fast Hybrid AF provides remarkably fast and accurate autofocusing and tracking. P/A/S/M modes give you control over how the image looks, and Clear Image Zoom lets you zoom with extra clarity.
Shoot with unparalleled precision, thanks to advanced Fast Hybrid AF. Improved phase-detection and contrast-detection capabilities achieve autofocus in 0.07 seconds. Advanced features include faster data reading from the image sensor, higher-speed BIONZ X data processing, more advanced AF algorithms, and optimized control of the lens drive.
The Fast Hybrid AF system has 179 accurate phase-detection AF points, covering nearly the entire image area. They enhance subject tracking and the capture of fast-moving subjects, and improve scene recognition as well as subject size detection. Combined with 25 high-speed, high-precision contrast-detection AF points, you can capture with confidence.

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5100 E-mount camera with APS-C sensor

Sony ILCE5100B

The BIONZ X image processing engine reproduces texture and detail in real time-for remarkably realistic images with rich tonal gradations and a natural appearance. Visual noise is nearly imperceptible, thanks to advanced area-specific noise reduction. Detail reproduction technology delivers fine textures, and diffraction-reducing technology optimizes the performance of any lens.
Press the MOVIE button to record movies that are notable for their sharpness and lack of visual noise - in your choice of 60p, 60i, or 24p. Improved Fast Hybrid AF provides remarkably fast and accurate autofocusing and tracking. P/A/S/M modes give you control over how the image looks, and Clear Image Zoom lets you zoom with extra clarity.
Shoot with unparalleled precision, thanks to advanced Fast Hybrid AF. Improved phase-detection and contrast-detection capabilities achieve autofocus in 0.07 seconds. Advanced features include faster data reading from the image sensor, higher-speed BIONZ X data processing, more advanced AF algorithms, and optimized control of the lens drive.
The Fast Hybrid AF system has 179 accurate phase-detection AF points, covering nearly the entire image area. They enhance subject tracking and the capture of fast-moving subjects, and improve scene recognition as well as subject size detection. Combined with 25 high-speed, high-precision contrast-detection AF points, you can capture with confidence.

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99 II with Back-Illuminated Full-Frame Image Sensor

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99 II with Back-Illuminated Full-Frame Image Sensor

Sony ILCA99M2

Boasting its approx. 42.4 effective megapixel resolution, 99 II has a 35mm full-frame CMOS image sensor with back-illuminated structure, widely expanded sensitivity range and extra-low noise performance. It also has no optical low-pass filter that can compromise sharpness, so fine clarity and detail extend from edge to edge of every frame.
With detail reproduction technology to capture the essence of realism, diffraction-reducing technology to maintain clarity even at smaller apertures, and area-specific noise reduction to lower noise adaptively and reproduce greater detail, the BIONZ X image processing engine finely tunes the image sensor's effective 42.4-megapixel (approx.) data for truer, clearer depiction. 99 II is supported by a new front-end LSI to boost image data handling.
Track your subject regardless of how it moves. Revolutionary Hybrid Phase Detection AF System can capture even quick imminent movements - thanks to dense AF point coverage over a wide area and accelerated readout by the new image sensor for high-efficiency processing of vast amounts of phase-detection information. Through this sophisticated AF system - and faster shutter action due to a newly developed charge unit in the shutter mechanism - you can shoot up to 12fps continuously with steadfast AF and AE tracking , allowing you to catch decisive moments in sharp detail at the proper focus and exposure.
The camera achieves continuous shooting of up to 8fps for live-view shooting, using an improved display algorithm for OLED Tru-Finder and LCD monitor. Minimized display time lag lets you easily keep tracking a subject in motion.

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77 II A-mount camera with APS-C sensor

Sony ILCA77M2Q

Upgraded Exmor® CMOS sensor enhances sensitivity and reduces noise by filling gaps between on-chip lenses. Sensor offers 20% higher sensitivity than the previous model.
Enhanced processing engine handles enormous amounts of sensor data to allow very high-speed shooting of superb, low-noise images.
Newly developed AF system with 15 cross-sensors for accurate, nonstop autofocus-effective with viewfinder or live view on LCD.
Shoot 1920 x 1080 video with full-time AF tracking of moving subjects: now with 60p/24p progressive shooting for cinematic results.

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77 II A-mount camera with APS-C sensor Black

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77 II A-mount camera with APS-C sensor Black

Sony ILCA77M2

Upgraded Exmor® CMOS sensor enhances sensitivity and reduces noise by filling gaps between on-chip lenses. Sensor offers 20% higher sensitivity than the previous model.
Enhanced processing engine handles enormous amounts of sensor data to allow very high-speed shooting of superb, low-noise images.
Newly developed AF system with 15 cross-sensors for accurate, nonstop autofocus-effective with viewfinder or live view on LCD.
Shoot 1920 x 1080 video with full-time AF tracking of moving subjects: now with 60p/24p progressive shooting for cinematic results.

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68 A-mount Camera with APS-C sensor

Sony ILCA68K

A 79-point phase-detection AF system (including 15 cross points) has points widely placed within the most frequently used central area of the frame. It keeps tracking and fast autofocusing on a moving subject.
High performance in tracking moving subjects to enable continuous autofocus even during continuous shooting at 8fps .
Autofocus performs well in low-light conditions, with as little light as EV -2, which is equivalent to a moonlit night where the naked eye has difficulty seeing objects.
For autofocusing, you can choose from Wide, Zone, Center, Flexible Spot, Expand Flexible Spot, and Lock-on AF area mode, which allows precise focus tracking of a subject by optimizing target frame size and ensuring use of the optimal AF point.

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